If you’re familiar with Pinterest’s recent shift towards personal niche boards, you might be wondering if group boards still hold value. The answer is a resounding yes; in fact, participating in high-quality group boards can still be a crucial part of your Pinterest strategy. These groups offer a valuable way to expand your reach and support the pins that you’ve put so much effort into creating.

If you’re looking to grow your Pinterest profile through group boards, here are 10 effective ways to do just that.

10 Group Board Pinterest tips for new bloggers

Before diving into the tips, it’s essential to acknowledge the key performance indicators (KPIs) that Pinterest looks for in a successful pin. By understanding these standards, you can optimize your marketing strategy to align with Pinterest’s expectations. In fact, I believe this is the primary factor in achieving success on the platform. To amplify your reach, focus on getting your pins featured across multiple boards.

Historically, single-board pinning was acceptable, but with recent updates (as of June 2021), Pinterest appears to be reviving group boards. By leveraging these collaborative spaces, you can expand your audience and drive more engagement.

Pinterest 101 for Group Boards

To maximize the effectiveness of group boards, it’s essential to understand how to create one and how to be invited to join with this foundation in place, we can dive deeper into strategic tips that will help you increase your reach on Pinterest. Enabling Group Board Requests: Start by logging into your Pinterest account and clicking your profile picture in the top-right corner of your screen. From there, navigate to a board of your choice by clicking on it.

Next, click the plus-circle icon below the board name to open up the board settings. In this menu, find the option ‘Collaborators can’ and click the directional chevron right icon next to it. This will reveal additional settings, including the box labeled ‘Board requests’. Check this box to enable join requests for your group board. Once you’ve made this change, a ‘Join’ button will be added to your board. You’ll receive both an email and a push notification whenever someone requests to join.

From your inbox, you can then accept or decline these requests.

How to Request to Join Someone else’s Group Board

To join preexisting group boards on Pinterest, you can follow these straightforward steps: First, log in to your account. Next, find the group board you’d like to join and click it to open it. Then, look for the ‘Join’ button at the top of the screen, located below the board name. If you come across a group board with multiple collaborators but no ‘Join’ button, don’t worry – simply reach out directly to the owner of that board.

How to reach out manually to the group board owner.

To connect with a group board owner, there are several approaches you can take: Firstly, you can initiate a conversation via Pinterest’s direct messaging feature. Secondly, you can visit the website of the group board owner and look for their contact page. Lastly, you can try commenting on one of their pins. Before reaching out to a potential collaborator, it’s crucial to check if they provide clear instructions on how to join or contact them within the group board description.

Some owners do, while others may not. It’s also essential to note that some group board owners might not respond to your message, but that doesn’t mean you shouldn’t try. In any case, these methods are standard practices when it comes to connecting with group board owners on Pinterest. I believe they’re straightforward and easy to follow. Now, let’s move on to the next topic – 10 ways to improve your Pinterest marketing strategy by utilizing the right group boards.

If you need help optimizing your Pinterest presence, be sure to stick around for these valuable insights.

Periodically review your existing GB’s.

For bloggers who actively participate in group boards, it’s essential to assess their effectiveness. Are you pinning away on various group boards, only to wonder if your efforts are yielding desired results? If so, it’s time to revisit the boards you’ve joined and evaluate their performance. To do this, leverage Tailwind’s analytics tool. This powerful resource provides valuable insights into engagement rates, activity, and more.

By regularly reviewing your group boards (I recommend doing so at least once a month), you’ll be able to identify which ones are truly helping drive impressions and clicks.

Don’t waste your time with bad group boards.

When it comes to leveraging Pinterest for blog traffic, it’s crucial to differentiate between quality group boards that drive engagement and those that are riddled with spam. The latter often lack rules, attracting a mix of niches and featuring unappealing pins from numerous spammy accounts. To avoid these pitfalls and focus on trustworthy boards, join groups that meet the following criteria: 1.

Niche-specific boards: Boards focused on specific topics or industries tend to attract relevant contributors and engage their audiences more effectively. 2. Boards owned by quality pinners: Pinners with a track record of producing high-quality content are more likely to maintain a board’s integrity and ensure pins are visually appealing. 3.

Boards with a good number of followers: While large numbers of followers don’t guarantee a board’s legitimacy, those with a decent following tend to attract more targeted audiences and encourage engagement. By prioritizing these criteria, you’ll be able to build your Pinterest presence the right way, driving meaningful traffic back to your blog.

Choose boards where the owners moderate pin usage.

When it comes to joining group boards, one crucial aspect is selecting boards with owners who actively moderate pin usage. This is crucial in preventing unwanted spam accounts from infiltrating your community. Spam accounts are a common issue on Pinterest, and these rogue accounts often request membership in group boards if group board owners are selective about who they invite, it’s more likely that the board will maintain its standards.

In my experience, I’ve been part of spammy group boards before, which led to my account being flagged for suspicious activity. To rectify the situation, I had to delete the offending group board from my profile.

Choose boards where the owners moderate pin design.

When evaluating the health of a group board, consider the quality of pinned content: A good indicator is the attention given by the owner to the types of posts added and their frequency. If they’re actively reviewing submissions and ensuring consistent posting, it’s likely a high-quality board worth joining. The aesthetic appeal of pins also plays a significant role: whether you opt for small square images or higher-quality photos, this aspect contributes to being a valuable group board member.

Conversenversely, unattractive pins may deter high-level group boards from accepting your requests. Group board owners seek visually appealing, niche-specific content that drives their board’s popularity in the Pinterest feed: if you’re consistently rejected, it may indicate the need for more experience in crafting effective pin designs. As a visual-centric platform, Pinterest prioritizes aesthetics.

To drive traffic and reach your pins, it’s essential to prioritize visuals, especially if you want to make an impact.

Have a good Pinterest profile with strong keywords.

Optimizing your Pinterest profile with strong keywords, particularly in the profile description, is a game-changer. This simple tweak alone can significantly impact group board owners’ decision-making process when considering you as a contributor. By leveraging this strategy, you’ll make it easier for them to quickly grasp your brand’s voice and aesthetic, which they’ll often assess during their initial account review.

Additionally, if all contributors within the group board are using niche-specific keywords in their profiles and pins, this collective effort can boost the board’s visibility and ranking in search results – a win-win scenario. While having personalized board covers is an added touch to keep your profile visually appealing, it doesn’t directly impact your Pinterest reach or metrics.

Focus on crafting a compelling profile description that incorporates relevant keywords to maximize your chances of getting accepted into group boards.

Keep your boards orderly.

To maintain organization and visual appeal, it’s essential to utilize Pinterest’s drag-and-drop feature for ordering your group boards. This simple trick allows you to prioritize the visibility of your own boards by placing them at the top of your profile, rather than having them buried beneath your group boards. By implementing this feature, you can create a curated feed that showcases your most important content and sets your profile apart from others.

Use correct sizing for your pins.

When it comes to maximizing Pinterest’s potential, investing time in crafting attractive pins that adhere to the platform’s correct sizing is crucial. Two popular tools for creating visually appealing pins are Picmonkey and Canva, which many bloggers rely on by leveraging these resources, you can create high-quality pins that will eventually drive revenue on Pinterest.

Additionally, it’s essential to adapt to the ever-changing landscape of Pinterest by staying informed about trending pin designs and formats. You’ll find that most group boards now exclusively accept vertical pins, making this format a standard for your pin creations. To get started, experiment with different pin sizes and file formats, as Pinterest is constantly evolving.

While maintaining a consistent vertical ratio of 1:2 or 1:3, you can try out various combinations to see what works best for you. Here are some pin size references to keep in mind: – 564 x 846 (standard good pin size) – 564 x 1074 – 564 x 1348 – 564 x 972 – 600 x 1260 (long pin) – 436 x 1578 (This pin is really long, so be sure to place your title in the middle of the pin, as Pinterest cuts off the top and bottom in the feed.

) As you play around with different sizes, keep an eye out for patterns that drive good traffic. You can also use design tools like Picmonkey and Canva to turn your pins into professional templates that can be reused. While creating these templates from scratch may require a time investment, the payoff is well worth it when you develop your own style and refine your pin-designing skills over time.

Finally, take pride in your personal progress as a blogger when you master your own design skills. With practice, you’ll become a skilled pin designer, and your efforts will pay off.

Follow all the rules.

When participating in group boards on Pinterest, it’s crucial to familiarize yourself with the community’s rules to avoid any potential issues. I learned this the hard way after a blogger joined my board and promptly started spamming it with hundreds of pins within weeks. Dealing with the aftermath was a nightmare, including deleting her pins and eventually removing her from the group altogether. She even went so far as to steal my pin designs shortly after, which was incredibly frustrating.

To avoid similar scenarios, always take the time to review the rules outlined in the group board’s description area and ensure you’re adhering to them. Some standard guidelines include: following the group board owner before requesting contributor status, pinning relevant niche-related content, repining other contributors’ pins for every one of your own, and refraining from posting the same URL multiple times.

Additionally, be mindful that if a group board owner requests contact through their website, don’t bypass this by sending them a direct message on Pinterest instead. It’s essential to respect their boundaries and follow the rules to maintain harmony within the community.

Keep a consistent schedule.

Before committing to a group board, make sure to assess its activity level and contributor engagement. A quick way to gauge this is by pinning consistently to the board using either Tailwind or manual pining. Observe how your pins interact with others over time. If, after a week or so, you notice that your content remains isolated without any signs of other contributors’ pins being added, it’s likely an indication that the board has been neglected since your entry.

This is not to say that all group boards will have the same level of activity as yours, but having some level of contributor engagement can make a significant difference in the overall appeal and effectiveness of the board. It’s crucial to evaluate this before investing time and effort into pinning to a particular group.

Find top-ranked group boards on Pinterest!

To uncover the top-ranked group boards on Pinterest, I’ve discovered a clever trick that has accelerated my account’s growth. The approach is surprisingly straightforward: simply enter any keyword into Pinterest’s search bar. For instance, if you’re a cooking blogger or enthusiast, type in ‘cooking’ and observe the top 10 results that appear in the search feed. These pins represent the most prominent influencers associated with that niche, offering valuable insight.

By exploring one of these top pinners’ profiles, you can uncover the group boards they’ve joined, providing a treasure trove of potential communities to join. The key is to identify groups that align with your content and expertise, as they are likely to have been successful for the top pinner themselves.

My Favorite Blogging Tools:

Image Source

I’m excited to share my top picks for bloggers, including hosting services like Bluehost, which offers reliability, speed, and affordability. For those new to blogging, I’ve created a step-by-step guide on How to Start a WordPress Blog in under 20 minutes that’s easy to follow. Of course, no blog is complete without a great theme, and ThemeForest has an impressive collection of beautiful options to choose from.

If you’re looking for inspiration, be sure to check out some of the samples they offer. When it comes to scheduling content on Pinterest, Tailwind is a game-changer. It saves time, increases traffic, and grows your followers – and it’s definitely worth the investment. For affiliate marketers, Share a Sale is a great resource to find tons of programs to get started with.

And for email marketing enthusiasts, ConvertKit is a popular choice that makes it easy to create courses and give away freebies. Don’t just take my word for it – check out this free guide on how to use ConvertKit effectively.

Now I want to hear from you!

As you consider the various group board tips, which one do you think would have the most significant impact on your social media strategy? Share your thoughts by leaving a comment below.